September marks the month-long commemoration of Alopecia
Areata awareness worldwide. Alopecia areata is a condition when hair loss occur
due to faults in the immune system attacking the hair follicles which results
in partial or total loss of hair on the head and other parts of the body.
Leading this year’s celebration in the country is Alopecia
Philippines, a group founded by singer and songwriter Abby Asistio in 2012. She
has been championing the cause of empowering citizens with this condition.
Abby is no stranger to alopecia, having been diagnosed with
alopecia areata since she was four years old. Abby’s decision to come out in
public with her condition was a major turning point in her life.
On September 2012, Abby decided to start an online campaign
in time with Alopecia Awareness Month by inviting family and friends to pose
with the double “A” (inverted “V”) sign using their fingers on the photo
sharing site, Instagram. It quickly caught on and Abby was overwhelmed by the
response from netizens, with over a thousand photo contributions to date. This paved the way for the beginnings of Alopecia
Philippines. It aims to raise awareness about alopecia and correct common
misconceptions and perceptions about it, provide encouragement to people
afflicted with it, and create an online support community for them.
Inspired by Abby’s honesty and courage, men and women, kids
and teens from different walks of life began sharing their own stories and
struggles living with alopecia. What started out as a group of ten is now more
than 300 members strong and its Facebook page – Alopecia Areata
Awareness, draws followers from all over the world. Novuhair
has been supporting the cause for Alopecia Philippines through Abby Asistio.
Abby have been using the brand continuously since March 2013 and she has only
praises to share using the product.
Nature has provided a safe and effective answer to hair loss
and scalp disorders. Novuhair is the only topical scalp lotion in the market
that has the highest concentration of natural ingredients, FDA-certified and
ACD-compliant. Novuhair is a homegrown, proudly Philippine-made product that is
globally competitive.
Novuhair Topical Scalp Lotion, Shampoo and Conditioner are
available in all Mercury Drug Stores and other leading drug stores nationwide.
For more information visit www.novuhair.com, like the brand’s official Facebook
Page at Novuhair Official, Instagram:
@NovuhairOfficial and follow it on Twitter at
@NovuhairNatural. You may also call the Novuhair hotlines at 4136570 and
09228830575 and order online at Lazada and regaloservice.com.
Abby Asistio Alopecia Awareness Youtube Link:
https://youtu.be/18z01PGOW0w
